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The Moguls: Hollywood’s Merchants of Myth
Norman Zierold, 354 pages, 6x9, illus., 1-879505-02-9, $14.95 paper

“The great powers of old-time Hollywood…sit for their portraits in these chapters and the total effect is that of a rogues gallery…”
— Library Journa
 
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  In a knowledgeable and entertaining manner, Zierold relates the stories of Hollywood’s founders and “Golden Age” power brokers—the Selznicks, Mayers, Laemmles, Goldwyns, Schulbergs, Laskys, DeMilles, Zukors, Cohns, Warners, Zanucks, and others. These men and their families built the studio system and in the process created the “American film.” This is essential Hollywood—from the ‘20s to the [50s—the period when movies became a major element in the shaping of the American conscience


Norman Zierold is the author of the Edgar-winning Three Sisters in Black, Little Charlie Ross, The Child Stars, Garbo, and Sex Goddesses of the Silent Screen. He has written numerous periodicals and was an editor for Theatre Arts and Show magazine.